Benefits of responding to feedback

Why should you respond to feedback? What are the benefits of closing the feedback loop with your customers?

Meet or exceed customer expectations.

If you’re not replying to feedback, you’re falling short of your customers' expectations.

86% of users who complain expect a response within 3 days.

Keeping on top customers will help you to meet, or even better, exceed their expectations.

Humans are social creatures. Replying to comments make your customer feel valued, appreciates their effort, and creates a feel-good connection.

Via Umanest you can respond to all feedback, whether it is anonymous or not.

Your customers getting a response will feel heard and it gives you the opportunity to leave a good impression of your brand.

A study from Harvard Business Review showed businesses who replied to customer feedback experienced 12% more reviews with higher ratings.